Jennifer seller.jennifer-in.com

The digital backbone of
your India operation.

Jennifer is our in-house seller platform — the nerve centre that turns a complex cross-border launch into a few clicks. From marketplace onboarding documents to final payment, it drives accuracy, speed and compliance, and gives you a single source of truth.

What Jennifer does

Four jobs, fully automated.

Every step that usually eats weeks of back-and-forth, handled in one place — so your team focuses on selling, not paperwork.

Marketplace onboarding documents

Generate the exact paperwork each marketplace requires for seller registration — collated, validated and ready to submit, with nothing missed.

Product eligibility checks

Screen every SKU against BIS, WPC, FSSAI and category rules before you ship — so non-compliant products are caught early, not at the port.

Shipping document generation

Auto-create invoices, packing lists and the clearance paperwork carriers and customs need — clean documents mean faster clearance.

Payment tracking & reconciliation

Reconcile every marketplace settlement down to the order-ID level, track disbursements and surface what you're owed — with remittance in your currency within 5 days.

Powered by AI

Six in-house AI applications.
One connected platform.

Jennifer isn't a single tool — it's a suite of six proprietary AI systems we built in-house, each owning a stage of the cross-border journey, from selling to fulfilment to finance.

Sell
✦ Pulse

Live GMV command center

A real-time intelligence cockpit across every live store, with per-account accountability and store-health segmentation — built for high-volume, many-SKU operations.

Import
✦ HSN + BIS Engine

Know before you ship

Instantly flags which SKUs are BIS-required versus importable and returns the correct HSN code, customs duty, GST and FTA savings — go/no-go per category in seconds, at near-zero cost per SKU.

Fulfil
✦ Nexus

Warehouse system of record

Bin-level putaway with every unit tracked from arrival, stockouts predicted 7–14 days early, and 48-hour exception SLAs with a full audit log — across hundreds of multi-brand SKUs.

Vendors
✦ Mira

AI vendor-success agent

Our in-house, context-aware chatbot built into the seller app — Mira resolves the bulk of routine seller queries instantly, 24/7, scaling support across many brands without linear headcount.

Finance
✦ Jennifer Ledger

Custom finance ERP

Treasury automation and multi-brand, multi-SKU revenue tracking with order-ID-level reconciliation and payouts within 5 days — replacing spreadsheet chaos with one source of truth.

People
✦ HR Engine

JD to hire, end to end

AI-driven sourcing, ranking, interview and scoring — the hiring pipeline that lets the platform scale, with performance management, induction and NPS in the pipeline.

Why it matters

Less friction. Faster cash. Full compliance.

FRICTION

95% fewer manual steps

Across onboarding, catalogue and reconciliation — work that took days now takes minutes.

SPEED

Clearance in days, not weeks

Clean, auto-generated documents keep consignments moving and out of demurrage.

VISIBILITY

One source of truth

Shipments, settlements and top products in a single shared dashboard — decisions on data, not guesswork.

See it on your catalogue

Watch Jennifer run your India operation.

Book a walkthrough and we'll show eligibility checks, document generation and payment tracking on real SKUs from your range.